Tuesday, February 10, 2009

Whoa, that's a lot of Snapple!

This article discusses the many businesses who have been bailed out by the U.S. government using taxpayers' money. Some see them spending this money on advertising and marketing as wasteful. While I agree that these companies should be scrutinized and be held responsible for how they are spending our money, advertising is still a very important investment of businesses. Now more than ever, brands must fight for consumers- consumers who are tightening their wallets and being more and more careful about how they spend their money. Decide for yourself, and leave a comment with your opinion.

No comments: